6 Reasons NOT to Be on Google Plus

1. You’re Already On Twitter & Facebook & You Don’t NEED Another Network
You already have plenty of Twitter and Facebook followers. And besides, Google+ is just too dang confusing.

But wait a minute, Google+ is more than just a social network – it’s Plus, Google Search, YouTube, and more, all rolled into one. It’s called “Social Search”. source: Social Media Examiner. That means what you post on Google+ also affects your Google Search activity. But that doesn’t matter if . . .

2. You Don’t Use Google to Search
Maybe you use Bing. Or Yahoo. Maybe you don’t use Google to search. Okay, fine. But what about your readers? Isn’t it just possible that some of them use Google search? After all, there are 2 billion searches and about 300 million people who use Google search daily. source: WikiAnswers. Some of those might be your readers and some are probably bloggers. But that doesn’t matter if . . .

3. You Don’t Like Networking With Other Bloggers
It’s your blog – your own little piece of the world wide web. You blog for you. Most of us bloggers would agree with that. However, if you are the one blogger who doesn’t cherish comments from readers or delight in seeing what your fellow bloggers are up to, then Google+ isn’t for you.

But if you DO like seeing what your online friends are doing, Google+ makes it simple because it’s linked to Google Search.

One quick click in Google Search “Images” and all of your Google+ friends’ projects pop up. Pretty cool, huh? That is, if you like seeing what projects your fellow bloggers are doing.

But maybe you like seeing every project. Maybe, when you’re on Twitter or Facebook, you like being bombarded by everyone. Maybe . . .

4. You Like Reading EVERYONE’s Feed
Do you? Do you have the time to sit and wade through all of the comments, mentions, YouTube links and whatevs in your feed? Or do you want to get right to your friend’s posts, or family, or crafters, or fellow crochet buffs, or photography, or, or, or?

Or, you can just create circles for those interests and quickly see the feed for each one. What are my fellow painters up to? Click. Is there anything new going on in social media? Click. Or how about, did I miss anything in the news today? Click.

Simple. Easy. Quick. You can easily see the feeds of circles and comment or +1 them. +1?!? You know, that little white button that turns red if you click it and it’s beginning to pop up all over?

Another button to click? Phooey. So what’s the big deal?

5. You Don’t Need the +1 Button; The Facebook ‘Like’ Button is Enough
Let’s think about this now. You press FB’s ‘Like’ button and what happens? A couple of things – the blog or brand you ‘liked’ gets another follower, which is great, and YOU get their updates in your feed. Yay! More updates to weed through.

Oh, of course, you can use Facebook’s new ‘Subscribe’ option but if you ‘like’ someone, you are still increasing your feed.

So what happens if you click the +1 button? Do you add that blog or brand to your feed? No. So why do it? Well, the Social Media Examiner’s post 8 Ways to Drive Traffic to Your Site notes Google’s Laura Kelley said that +1 and Google+ pages for brands will become a significant ranking factor for Google searches.

So if you +1 someone you are actually helping their Google ranking. Which also means if they +1 your blog post, they are increasing your Google search ranking. Um, yeah. It’s a big deal.

Still think you shouldn’t be on Google+? If your blog isn’t as big as you’d like it to be here’s one more thing to think about – right now Google+ is a ‘small pond’, unlike Facebook or Twitter. To put this into perspective, imagine if you were on Facebook or Twitter six years ago and built your following then. Imagine the online presence you would’ve had. You have the same opportunity with Google+ now.

Google+ is more of a ‘level playing field’ right now. But it’s growing. Fast. Of course, that doesn’t matter if . . .

6. You Don’t Want Opportunities with Brands
If you blog purely for your own enjoyment and you have no interest in monetizing, then working with brands won’t interest you. But, as a creative blogger, let’s say you just used some products from +Lowe’s and you want to tag them. In Facebook, Lowe’s has +1 million followers. In Google+ they have just over 40k. You stand a better chance of interacting with them on Google+, don’t you think?

While not all brands are on Google+ (just like creative bloggers!), that’s actually a good thing. If you catch a brand when they’ve just signed on, you can have some great interactions with them. And more and more brands are joining Google+ every day.

Maybe you still agree with these reasons not to be on Google+. That’s fine. I get it. I’ve heard it all. Google+? It’s too confusing. I don’t get it. I don’t have time. Google is a bully. They took away ‘my’ Picnik!

Ah, yes. The Picnik *issue*. Well, I have to agree with everyone on this point. Google does own Picnik and in a couple of weeks Picnik won’t be available except on Google+ with the Creative Kit. Boo. No, it’s not the same. Not even close, I know.

But while we are all finding Picnik-substitutes, Google+ still offers this photo editing feature that Facebook and Twitter don’t have. Of course, as bloggers, it’s pretty rare that we load a SOOC pic, but if we ever want to, the Creative Kit is available.

But that probably won’t happen. And you really don’t have time for more social media. And you can always use Yahoo for searching and you don’t need to network with other bloggers and you don’t care about your blogs’ ranking on Google. Right?

Hmm . . . It just might be time to stop treating Google+ like the ugly stepsister and rethink your invitation to the ‘Google Ball’.

If you’re on Google+ and you’d like more Google+ followers, add your Google + profile URL in the comment section. I’ll put everyone in a Circle and share the circle with you. I’ll start with my Google+ profile.

Colleen Jorgensen blogs at Just Paint It and is a self-taught artist, decorator and writer. For the past 15 years she has painted murals and painted tapestries for homes and businesses in Northern California. Colleen is the author of Google + For Creative Bloggers and is currently writing The Google + Handbook for Creative Bloggers, an e-book to be released this summer.
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