What is the secret to creating a HUGE blog?
How can you grow your blog quickly?
These are common questions and hot topics, especially among new bloggers. People want to grow their blog fast and they are eager to make money doing it.
I’m sorry if the title of this post mislead you a little. Were you looking for a quick solution? I hate to burst anyone’s bubble – and I mean this in the nicest way – but growing your blog is NOT easy!
Getting tons of followers, sponsors and pageviews does NOT happen overnight. There is no magic pack of beans (or legumes) that will rapidly escalate your blog skyward. Growing your blog is like planting a big garden or running a farm. It takes time, planning and dedication.
Disclosure: I’ve been blogging for almost 2 years and my own blog has seen only slow (but steady) growth. I aspire to be a ‘big’ blogger one day, but I know that it will take time and dedication. I tell myself all the time that blogging is a marathon, not a sprint.
So, what can we do today to help our blog grow?
In my opinion, as both a blogger and blog reader, there are a few tips to consider. And… these hints are not secrets. They are tried and true methods for growth. (But feel free to pin this graphic to spread the word so other curious folks can learn, too!)
The 10 (Secret?) Ways to Grow Your Blog:
1. Blog about a topic you love with your whole heart.
True enthusiasm is hard to fake. People read between the lines. They can tell if you enjoy talking about your subject matter. Love what you write about and shout it from the (blog) rooftops. It will bring life to your words and attract others that share your crafty obsessions.
Plus, that eagerness is valuable for generating post ideas. You will always have something to say when you are passionate about the subject.
2. Give your readers awesome content.
Great photos, clear writing, compelling stories and innovative ideas. These are things that will keep your readers coming back for more. And they will tell their friends how much they love your blog. And their friends will tell other friends. Organic word-of-mouth communication and link backs are blogging GOLD for growth! Give people something great to share with others!
3. Engage and build your community.
Interact with your readers and fellow bloggers via comments and social media networks. Link arms with bloggers of a similar size/scope. Learn and grow together. Leave genuine and sincere comments on other blogs (for tips on comments, I love the commenting 101 series at Serenity Now). Link parties are great to join, but be thoughtful in your approach (for tips on how to politely navigate link parties, read this post on being a great link party guest and this one on hosting a link party). And in all your interactions: be kind, considerate and courteous of others. Good manners go a looong way in bloggyland!
4. Write useful content.
5. Craft inspiring content.
6. Produce original content.
7. Provide consistent content.
8. Create a library of content.
9. Share personal content.
10. Create. great. content.
Notice a theme here?
Sure, it helps to leave comments on other blogs, max out your SEO, engage in social media, link up to link parties, write guest posts and submit your posts to bigger feature sites.
These methods expand your reach, promote your post and will bring people to your blog.
But ask yourself… what is going to keep readers coming back once they get to your blog? Aside from a clean and neat blog design, it is your content!
We already reviewed how to generate blog traffic in this forum and to make sure you post stellar content. But it helps to hear it again…
There is no magic bean or solution to growing your blog. But building your site on solid content can be the foundation for greatness in the long run.
Take a minute today and check out your favorite, popular bloggers. One thing that should stand out to you is depth and number of their posts! They have a rich library of information and stories to share with their readers. And that content did not show up overnight. It took many months to many years to develop!
(This principle holds true for their thousands of followers… it takes time to build a blog community, too!)
Try to avoid comparing your blog to others… It is important to remember that we are all at a different stages of blogging (and life!).
Many of us hope that our blog could grow up to be a “big” blog some day. In the meantime, we can enjoy being a small blogger and focus on the basics: continue to create great content and engage our community. (and p.s. have fun!!)